INFOGRAPHIC: How Fortune 500s Use Social Media
To any young and thriving start-up, using social media for publicity is a given. And most major brands have gotten on board, but not all. In fact, this infographic by Go-Gulf.com shows that just over...
View ArticleGap Is Comparing Its Founders To Jesus In Its New Marketing Mantra (GPS)
Gap chief marketing officer Seth Farbman repeated a mantra ad nauseam at Ad Age's Digital Conference Tuesday: "What would Don and Doris do?" It's a riff on the religious bumper sticker, "What would...
View ArticleDEAD OR ALIVE: 6 Months After TechStars NYC, Where Are The 12 Startups Now?
Want to hear from top startups like Fab.com and Lot18? And NY's top investors? Join 800 innovation junkies at the Startup conference on May 3, 2012! Register now!Last November, 12 startups presented to...
View ArticleWATCH: Columbia Business School Students Try To Be Funny
Every spring, MBA students spend thousands of hours preparing for one big production: the Follies. Columbia Business School held its big event last week, and just posted the videos on YouTube. "White...
View ArticleHow Restaurants Like Hooters Cope When It's No Longer 'Wing Season'
"Wing season" runs from September through April, but once the Super Bowl and March Madness pass by, wing chains have to go to great lengths to keep people coming into their stores, reports Mark Brandau...
View ArticleHow Kate Spade New York Uses Social Media To Sell Handbags
The Innovations In Luxury Series Is Sponsored By Mercedes-Benz On the walls of Kate Spade New York's offices, photos of colors, shoes, and prints hang for everyone to see. The staff has shared...
View ArticleGuess How Big McCann CEO Nick Brien's Annual Car And Driver Bill Is (IPG)
McCann Erickson CEO Nick Brien's chauffeured car bill was $15,741 in 2011, according to a filing with the SEC. He was the only one of parent company Interpublic's top five executives to receive a...
View ArticleA Story About How One Student Used His Fraternity T-Shirt To Get Into Harvard...
Harvard Business School's Dean of Admissions Dee Leopold recently spoke to Fortune about the small things she notices during interviews that will sometimes cinch an acceptance, recalling some specific...
View ArticleHow Omnicom's CEO Gets Bonuses For Failing, Dying And Vacationing On The...
Ad agency holding company Omnicom had a ho-hum 2011—revenue and net income were up and the stock barely moved—but that wasn't reflected in CEO John Wren's compensation. He got a 43 percent pay raise,...
View ArticleCan VCs Cut Startups Personal Checks Behind Their Firms' Backs?
"Do venture capitalists put their own money in their investments?" asks a Quora user. According to Marc Andreessen: "Different venture capital firms have different policies on whether GPs are allowed...
View Article7 Incredible Stats On Why Companies Need To Advertise Online In China
Lau Seng Yee, president of online media business at internet portal Tencent, gave a pretty incredible list of reasons why companies should embrace online media and the digital ecosystem at Ad Age's...
View ArticleFormer Sex Worker Explains The Beauty Of Tax Deductions
In a recent interview with Buzzfeed's Anna North, former sex worker Melissa Gira Grant explains the beauty of freelance tax deductions: "If you are working in the sex trade as an independent...
View ArticleSouth Korean Oreo Ad Suggests Complementing Oreos With Breast Milk
In bizarre branding news, Cheil Worldwide of Seoul, South Korea has created an ad for Oreo called "Basic Instinct" featuring a nursing child holding a cookie. Because if you give a baby a cookie ......
View ArticleTRUE CONFESSIONS: I Quit My Job To Become A Homesteader
Following the great debate and controversy sparked by our Money Mic about whether the CARD Act hurts women, we bring you another Money Mic essay on a controversial or thought-provoking topic. The views...
View ArticleGENERAL MCCHRYSTAL: Here's What Does And Doesn't Work In An Organization
Retired four-star general Stanley A. McChrystal learned a lot about organizational structure during his time in the military, and he spoke about it at Fast Company's Innovation Uncensored event in New...
View ArticleHow Overnight Success Transformed This New York City Meatball Shop
The Small Business Tech Center Is Brought To You By Verizon Wireless It was only a year ago when The Meatball Shop popped up in downtown New York City and it's already considered one the culinary...
View ArticleAlexandra Wilkis Wilson Couldn't Have Co-Launched Gilt Groupe Without The...
Today Gilt Groupe has a few hundred employees, but back in September 2007, it was just the founding team working out of a dingy office on West 19th Street. In a new book, By Invitation Only, the...
View ArticleHere's Proof That Bribery Is An Effective Business Strategy
No wonder businesses are willing to take the risk to bribe: if they don't get caught, they stand to gain $11 in market value for every $1 they spend on bribing government officials for contracts. The...
View ArticleBusiness Travelers Are Now Doing More On Fewer Trips
April 16--Although many signs point to a strengthening U.S. economy, the overwhelming sentiment in the business travel world remains doing more with less. That attitude came across in a recent study...
View ArticleFive Reasons You Should Come To Startup
Want to hear from top startups like Fab.com and Lot18? And NY's top investors? Join 700 innovation junkies at the Startup conference on May 3, 2012. Register now.On May 3, 700 startup founders,...
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