Dollar General Has Discovered Easy Ways To Increase Sales (DG)
Brick and mortar stores are turning to food and other strategies to fight online competition. And to a certain extent it is working. Dollar General is already seeing gains from such changes, according...
View ArticleWATCH: McDonald's Workers Kick Around A Dead Rat Like It's A 'Soccer Ball'
All one man wanted last Wednesday was some chicken nuggets from McDonald's. Instead, he got 10 seconds of video footage of what might be the biggest fast food fail ever: workers kicking a dead rat...
View ArticleNeutrogena's President Is So Dedicated That She Used To Test Products On Her...
Susan Sweet knew from college that she wanted to be a brand manager of a global product. She wanted her parents to walk into a grocery store and be able to say, “My daughter did that.” “I’ve been a...
View ArticleSandwich Entrepreneur Shares How He Took His Gourmet Food Mainstream
It’s your neighborhood one-of-a-kind gourmet sandwich shop. But here’s the catch—there are 12 others around New York City, one in Las Vegas, and one in San Francisco. WHY IT'S DIFFERENT ‘wichcraft,...
View ArticleLouis C.K. Is Taking A Huge Gamble To Give Fans Affordable Tickets To His Tour
Louis C.K. is once again proving he's in his fans' corner when it comes to ticket sales. Rather than using a traditional ticketing agency like TicketMaster, the comedian is peddling tickets to his...
View ArticleFacebook, Twitter, Pinterest, And Social Media Marketing: Three Trends
Yesterday Orbitz CEO Barney Harford defended his company's targeted pricing -- offering Mac users more expensive hotel options than those offered to PC users -- by using Twitter to send out a...
View Article12 Ways To Make A Killer First Impression
You only get one chance to persuade someone to be interested in what you're saying, so first impressions really are everything. Not only should you strive to make a good one, but you need it to be a...
View ArticleProof That You Don't Need To Take A Big Pile Of VC Money To Build A Great...
Meet Christian Springub, co-founder of an international startup called Jimdo. He and his two business partners are not millionaires. But they turned down over $10 million of VC funding. The five-year...
View ArticleSTUDY: Seeing Red Makes People Bid More Money In Online Auctions
We already knew you could tell a lot about homeowners by what color they painted their front door, but now a new study suggests that seeing red makes people more aggressive—and more likely to offer...
View ArticleKFC Has Come Up With An Absolutely Ludicrous New Sandwich
Behold, the KFC 'Cheese Top Burger.' It's a a fried chicken sandwich topped with garlic-parmesan sauce. Atop the bun lies a layer of American cheese. It looks incredibly inconvenient, and it's only...
View ArticleAn Unemployed Man Missed His Job Interview To Save A Baby From An Oncoming Train
It sounds like something out of a Hollywood script, but an unemployed Brooklyn man might as well add "Consummate Hero" to his resume. Delroy Simmonds missed a job interview Tuesday after jumping in...
View ArticleQUIZ: Can You Figure Out What These Ads Are For When The Branding Is Removed?
Any marketer will tell you: advertising is wasted if it isn't on-message, on-brand, all the time. Yet if not for a tiny brand decal on the bottom right-hand corner of many ads, consumers would never be...
View Article7 Entrepreneurs Share How They Turned Their Hobbies Into Paychecks
Imagine working a full-time job while running your own business on the side. Sound impossible? These seven entrepreneurs did it, and as a result, built greater financial security and freedom for...
View ArticleWhat A Tween Startup Founder Learned When She Went To College
Juliette Brindak started a social networking site for tweens when she was 16, and it's doing better than ever. Miss O And Friends generates 10 million monthly visits, a twenty-fold increase from its...
View ArticleDear PR Lady: Here's Why I Didn't Open Any Of Your 3 Email Pitches (Although...
Atomic PR has sent me at least three emails about a new startup, Rally.org. I didn't open any of them until I saw the news -- which was actually interesting -- up on other sites. The startup they were...
View Article5 Sneaky Ways Supermarkets Get You To Spend More
Do you ever wander through the grocery store and end up spending more than you were budgeting for? Don't beat yourself up over it — supermarkets actually have several different strategies to trick...
View ArticleWow, Some Amazing One-Word Domain Names Are Still Available For Next To Nothing
We love domain hunting on GoDaddy and were curious how many single-word .com domains were still available for a reasonable, $10-15 price. It turns out a few hundred remain, but they're pretty obscure....
View ArticleNow That Obamacare Has Passed, Here's What It's Going To Cost You
Now that President Obama's health care overhaul has won the last stamp of approval from the U.S. Supreme court, the question you're probably asking is, Who's going to pay for it? The Affordable Care...
View ArticleMcDonald's Has Dared To Mess With The Big Mac
The Big Mac is McDonald's biggest and most important brand, and the company is daring to mess with it, reports Scott Hume at Burger Business. It comes in the form of a Big Mac spinoff in Germany,...
View ArticleMURDOCH: We Might Change 'Wall Street Journal' To 'WSJ'
Rupert Murdoch, CEO of Newscorp, was on CNBC earlier today speaking with David Faber. One comment that caught the radar of the Wall Street Journal's Charles Forelle was that Murdoch was considering...
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