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The Via Agency: Why The Long-Shot Pitches Are Worth It — Even When You Don't Win
Recently our agency was invited to pitch the MINI Cooper USA account, one of the most exciting brands in the business. When the review was announced, the press mainly covered the fact that the...
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Shoppers Are Fed Up With How They're Being Treated By Retail Employees
Stores from Saks to Target are trying a groundbreaking new strategy to one-up online retailers: being nice to the people who spend their money there. Many consumers are "fed up" by how they're treated...
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Domino's Debuts New Logo In New Zealand
Domino's official Facebook page in New Zealand has debuted the above logo, posting, "We are excited to share our NEW logo with you! What do you think? It's going to be integrated across all our...
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IT'S WALL STREET INTERVIEW SEASON: Here Are 10 Questions That Will Melt Your...
As of Friday, interns are either leaving Wall Street, or finding out they have their dream offer. If you're in the former camp – you didn't get an offer — it's okay. There's still hope. Step away from...
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Why Bronze Medalists Are Often Happier Than Silver Medalists
Being acknowledged for professional achievements should feel great, but when it comes to your psyche, coming in last place might feel a lot better than standing somewhere in the middle. In a blog...
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6 Ways Con Artists Are Making Millions Off Of Small Businesses
This article originally appeared on American Express Open Forum. Last month, a small plumbing company in Monroe, Louisiana found themselves narrowly escaping a widespread phishing scam when they...
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Why We Associate Blue With Boys And Pink With Girls
Blue is for boys and pink is for girls, we're told. But do these gender norms reflect some inherent biological difference between the sexes, or are they culturally constructed? It depends on whom you...
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McDonald's Is Going For American Fast Food's Last Unconquered Frontier
McDonald's has blanketed America with its restaurants, but opening new locations isn't the only way the fast food superpower can grow. There's one untapped part of the U.S. market that the chain is now...
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Most Tech Startups Aren't Really 'Tech' Businesses At All
Most of the potential “technology entrepreneurs” I meet aren’t interested in launching technology companies. "What?" you ask. Let me explain: At its essence, most tech entrepreneurs are focused on...
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Save On Tuition By Signing Up For 'Instant MBA'
What is Instant MBA? It's top-notch business advice and inspiration, delivered straight to your inbox M-F. Sign up now, and you'll get valuable advice from industry leaders like Josh Linkner (see...
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Papa John's CEO Says Obamacare Will Add $0.11-$0.14 Cost Per Pizza (PZZA)
Restaurants have been freaking out about the Obamacare changes that are going to hit in 2014. All the chains are going to be affected, but by how much? Papa John's founder and CEO John Schnatter says...
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How To Get Rich, Famous Celebrities Like Justin Bieber To Invest In Your Startup
Last month, Robby Stein and his team of 10 relaunched their mobile app startup, Stamped. The relaunch was supported by a star-studded list of investors including Justin Bieber, Ryan Seacrest and Ellen...
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Multitasking Is Making You Dumb [Infographic]
Modern people multitask constantly, from checking email while having a conversation to watching TV while writing a paper. Unfortunately we're no good at it. Nicholas Carr observed this in his 2008...
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Bootstrapped Startup Handshake Has Handled More Than $100 Million In Orders...
Glen Coates isn't a particularly wealthy guy, but fundraising was the furthest thing from his mind when he wrote the first lines of code for his startup two years ago. Since then, Coates has...
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Pfizer Admits To Bribing Foreign Officials And Agrees To Fork Over $60 Million
A Pfizer Inc. subsidiary admitted to bribing officials in Bulgaria, Croatia, Kazakhstan, and Russia in an effort to persuade those countries to approve the drug giant's products, the U.S. Department of...
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Now Your Computer Can Tell If You're Happy Or Sad
Marketers already know way to much about us thanks to online tracking, and now they have yet another powerful way to understand consumers. MIT startup Affectiva has created a webcam that codes facial...
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It's Really Annoying That Visa Is The Only Card Accepted At The Olympics
Modern Products' Roee Adler is furious about Visa's monopoly on credit card transactions at this year's Olympics. The company's plastic is the only card being accepted at all Olympic games through...
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12 Tasks That Killer Employees Always Finish Before Noon
A recent study published in an American Psychological Association journal, Emotion, suggests that early birds are generally happier than night owls. More than 700 respondents, ranging from ages 17 to...
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There's A Big Wave Of New Shops About To Appear At JCPenney (JCP)
Here comes the next wave of new shops at JCPenney. Levi's, Arizona, and Buffalo's denim offerings are already being rolled out, while JCPenney recently announced that Liz Claiborne, Izod, and the...
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5 Questions The Smartest Job Candidates Ask During The Interview
Be honest. Raise your hand if you feel the part of the job interview where you ask the candidate, "Do you have any questions for me?" is almost always a waste of time. Thought so. The problem is most...
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