Micron's Steve Appleton Was A Daredevil Stunt Pilot, Diver And Off-Road Racer
BOISE, Idaho (AP) — The image Steve Appleton cultivated as a stunt pilot and off-road rally driver became the perfect metaphor for his wild, 18-year ride as the leader of Micron Technology Inc., where...
View ArticleHere's What Happened To VW, Chrysler And Groupon After Viral Ads In Last...
NEW YORK (AP) — Companies hope you'll be gabbing about their Super Bowl ads on Monday morning. But the ultimate score is if those conversations continue throughout the year. The Super Bowl is an...
View Article15 Inspirational Quotes From The Greatest Business Movies Of All Time
Gordon Gecko is probably Hollywood's most infamous businessman. Followed by "American Psycho's" Patrick Bateman. Both movies were so loved that "Wall Street" received the redo treatment in 2010 and a...
View ArticleHow Singapore Airlines Keeps Its Brand Strong In An Age Where Everybody Hates...
This article originally appeared at American Express OpenForum Singapore Airlines has a reputation for being the top luxury airline in the aviation industry. Such kudos seems almost like folklore,...
View ArticlePortlandia's Kyle Maclachlan On Why He Went Into The Wine Business
This article originally appeared at American Express OpenForum Chances are you know Kyle Maclachlan more for his acting roles in such cult classics as “Twin Peaks,” “Blue Velvet,” “Sex and the City,”...
View ArticleHow To Meet The Silicon Valley 100
The new Silicon Valley 100 List is now live, documenting people who did the coolest things in 2011. And Business Insider has a way to hang out with the innovative folks on it. Want to get in-person...
View ArticleKen Rogoff Explains What It Takes To Get Really Good At Something In Life
We've called Ken Rogoff one of the most dangerous economists in the world, because his views on sovereign debt have been used by politicians to push all kinds of misguided, premature austerity...
View ArticleBaristas Coffee Chain Wants To Be The 'Hooters' Of The Industry
Baristas Coffee, a sort of Hooters on caffeine, caters to those who like their coffee hot and their servers hotter -- you know, customers who enjoy cheesecake with their java. Let's not be coy about...
View ArticleIf Only All Restaurant Managers Were Like This One From Outback Steakhouse
This story sent in to Chris Morran at the Consumerist by a reader may give you just a little bit of faith that customer service at big chain restaurants isn't dead. Rob was part of a party-of-four at...
View ArticleINSIDE LOOK: How VW And Deutsch Tried To Outdo One Of The Best Ads Of All Time
On Monday morning, Feb. 7, 2011, Deutsch LA's creative team for the Volkswagen account woke up in a post Super Bowl daze -- their ad, featuring a pint-sized Darth Vader, had just dominated the most...
View Article13 Recruiters Share The Weirdest Job Applications They've Ever Received
It's one thing to try and make yourself stand out. But when people go too far trying to impress employers, the message can come across all wrong. LinkedIn polled recruiters about the oddest things...
View ArticleJason Wu's Target Collection Sells Out In One Morning
Target's impressive list of high fashion designer partnerships reads like a line-up for Fashion Week – Isaac Mizrahi, Missoni, Jason Wu, but its customers don't have to pay the high end prices. Jason...
View ArticleJamie Dimon Says Wall Street's Going The Way Of Wal-Mart — And It's A Good Thing
Jamie Dimon is a major voice in this week's New York Magazine's cover story on Wall Street's business model. The piece is called 'The End Of Wall Street As They Knew It,' and it basically breaks down...
View ArticleThese 5 Professions Have The Most Overused, Meaningless And Annoying Business...
This post originally appeared at The Street. This story may be a mission-critical solution for your enterprise needs. Whatever that means ... Nearly every profession has its own jargon, those words...
View Article9 Ways Fab Keeps Its Users Happy And Addicted
This series on Customer Relationship Management is brought to you by Microsoft CRM Solutions Last week we spoke with Fab COO Beth Ferreira. The flash sales site gets tens of thousands of new users...
View ArticleThe Four Obstacles To Innovation In China
American companies have been investing in China for years — but mainly in the form of cheap labor. With all the R&D moving into Asia, there's a huge opportunity for companies to invest in...
View ArticleThe Marketing Strategy This Energy Drink Used To Take On Red Bull And Become...
The energy drink world has long been dominated by Red Bull, with Monster forever lingering in second place. But there's another caffeine-packed beverage that's rising to the top tier: Rockstar. BevNET...
View ArticleINSTANT MBA: No Amount Of Money Can Create A Sense Of Purpose
Today's advice comes from PeopleClues' president Julie Moreland's blog post at FastCompany: "To bring out the best in your people, you need to create a fulfilling workplace environment and a sense of...
View ArticleThis New Tool Lets You Monitor What People Are Saying About Your Company On...
Think of Reuters Social Pulse as a social-media weapon for the C-suite set. That’s because the newly debuted dashboard is designed to make the world of social media less of a shiny toy and more of a...
View ArticleGet Ready To Pay More For Generic Brands At The Grocery Store
Frugal shoppers, you've been warned: Retailers are finally catching on to your growing love affair with generic brands and they're finding creative ways to start charging you more for them. As the...
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