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The Basic Psychological Concept That Saved Febreze
Before Febreze was a cleaning staple sold at groceries across America, Procter & Gamble declared it a dud and nearly pulled it from shelves. Even though the company spent millions on the product,...
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Why Most Ideas Are Worthless
Maybe it's the Facebook craze, or the warped view of entrepreneurialism that Hollywood and mainstream media have created. For ages, young and hopeful entrepreneurs have embraced the fallacy that great...
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PRESENTING: The Future Of Social Retail
Social is weaving its way further into the retail industry every day. It's not limited to web-only companies who are trying to integrate social networks into their websites. Brick-and-mortar retailers...
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These Funny Graphs Show Exactly How To Prepare For Your Next Interview
College grads across America are gearing up to enter the job market, and the competition is fierce. We came across these excellent graphs by Liz Fosslien, an associate analyst with Leo Burnett, which...
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It's Time To Start Watching The Giant Student Protests In Quebec
You've probably noticed a few headlines, on BI and elsewhere, about some kind of student protest for the last few months in Montreal and Quebec, just over the border in Canada. Well yes, it's true....
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15 Incredible Employee Perks That Will Make You Wish You Worked At A Startup
Life at a startup can be less than glamorous with long hours and a chaotic environment. Most startups have little cash to throw around on amazing perks, but a few offer employee benefits that could...
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Help Us Figure Out The World's Best Business Schools
A degree from a top business school can mean a higher salary and a dream job. But where you get your MBA from matters. And when you’re about to drop, say, $200,000 on a MBA—especially in this...
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A Founder's Brutally Honest Description Of What It Feels Like To Run A Startup
"What does it feel like to be the CEO of a startup?" Someone asked on Quora. Founders filed in with honest descriptions: Sleepless nights, tons of stress and constant pangs of guilt. Paul DeJoe,...
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'Is This OK To Wear To An Interview?' See What More Real People Think About...
A few months ago we turned to Fashism.com, a site where users submit photos and rate outfits in real time, to see what people are wearing to job interviews these days. Now that the summer months are...
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Here Are The Top Four Reasons The Mobile Advertising Conference Is Worth...
Mobile advertising chiefs will convene June 14 at the Mobile Advertising Conference in New York, hosted by Business Insider. You can register now while there are still tickets left. Here's why you...
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10 Collectible Crazes That Ended Up Being Huge Wastes Of Money
Michael Rorrer made headlines earlier this year when he stumbled upon $3.5 million worth of vintage comicbooks in his great uncle's closet. Too bad Rorrer's in the minority of most collectors....
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10 VCs And Founders Share Their Secrets For Raising Money
The biggest challenge for entrepreneurs with great ideas is getting their startups off the ground. "If you can't execute, you don't have a company," Laura Sachar, general partner and founder of...
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Harvard Biz Professor Deepak Malhotra's Goodbye Address To The Class Of 2012...
Deepak Malhotra teaches negotiations at Harvard Business School, and he has a message for the class of 2012 (h/t Wall Street Oasis). It's quite simple — be happy. In an hour long speech (totally worth...
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The FDA Just Refused To Let Big Corn Refiners Rename High-Fructose Corn Syrup...
In a defeat for big corn refiners such as Archer Daniels Midland and Cargill, the Food and Drug Administration has rejected a bid by the industry to officially rename high fructose corn syrup "corn...
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Why People Rarely Follow The Advice They're Given
People get advice all the time, but they rarely follow it even if they accept it as good advice. Why does this happen? Art Markman, Ph.D, a psychology professor at the University of Texas, explains the...
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Wow! Apple Turns Over Its Entire Inventory Once Every 5 *Days*
Apple turns over its inventory once every five days. That's part of why a new report from the technology research firm, Gartner, ranked Apple's supply chain the best in the world. And it's pretty...
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The 10 Best CEOs To Work For In New York
CEOs set the tone for a corporation, and there's a lot of pressure for them to please both employees and shareholders. It's a tough job, which is why most CEOs don't keep their jobs for more than a...
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LVMH Is Slowly Taking Over The Entire Luxury Market
France’s tradition of making exquisite luxuries dates back at least to the court of Louis XIV. The sun king financed ébénistes (cabinet-makers), tapisseurs (upholsterers), menuisiers (carpenters) and...
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4 Secrets To Silicon Valley's Productivity
This is a guest blog post from Walter Chen, founder and CEO of iDoneThis, the easiest way for companies to track and celebrate what's getting done. Facebook, Instagram, Pinterest -- at each of those...
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How 19-Year-Old Alex Banayan Became The World's Youngest VC
Last year we wrote about the youngest VC in the world, 20-year-old Ernestine Fu. Fu was a student hired by Aslop Louie in Silicon Valley and she graced the cover of Forbes. Fu has helped hire a new...
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